News

  1. Read more: What’s in a Word? (aka How I Choose What Goes on a Sweatshirt)
    What’s in a Word? (aka How I Choose What Goes on a Sweatshirt)

    What’s in a Word? (aka How I Choose What Goes on a Sweatshirt)

    by Anna Tooley

    Behind every sweatshirt is a word I didn’t say out loud. Here’s how I choose them — from moods and mutterings to typography tantrums and quiet honesty.

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  2. Read more: What, Why, When: The Sweatery Origin Story
    What, Why, When: The Sweatery Origin Story

    What, Why, When: The Sweatery Origin Story

    by Anna Tooley

    Why I ditched Paris slogans and started printing moods instead.

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